I suppose it is not uncommon for a band to be a product of their environment, but Shout Out Out Out Out is certainly a group as rich in paradox and contrast as the 780 area code. Edmonton is about as remote an outpost of a major city as you'll find anywhere in Canada, yet close to a million people choose to live there. Why would anyone choose to live there? Why would anyone choose to base a band there? Maybe it's because it takes a band like Shout Out Out Out Out to embrace their surroundings and use these harsh realities as motivation to actually do something, and to realize that if you're going to try to do something in Edmonton, there is no point in doing it halfway.

And so it goes, Shout Out Out Out Out emerged from the frozen north as an all-rhythm section, high-kicking, collection of local rock stalwarts, diving headfirst into the world of electronic music. A formidable force and a live spectacle from the get-go, with two drummers, four bass players, and an entirely appropriate mountain of analog synthesizers. Like in every band's not-so-secret dream, local support grew to national buzz, national acclaim grew to international buzz, and the upward momentum just keeps pushing on.

Through it all, Shout Out Out Out Out have maintained the juxtaposition involved in being an Edmonton band. Sure, this is dance music and really, it's a damn good time. Lyrically though, darker themes are explored, connecting those who listen closely enough to decipher the vocoded laments (we're talking Kraftwerk here, not T- Pain) with themes of disillusionment, debt, and inner struggle. Not unlike making the best of living in a geographically isolated permafrost city, Shout Out Out Out Out use dance music to help themselves and their listeners lighten the load of a heavier existence. Shout Out Out Out Out is: Nik Kozub, Jason Troock, Lyle Bell, Will Zimmerman, Clint Frazier, and gravy.

• "Sometimes less is more, but when it comes to Edmonton, Canada's Shout Out Out Out Out, more is never enough! Folks from NYC to Austin couldn't get enough of this six-piece that includes two drummers rocking clear Vistalite kits, four bass players, a ridiculous assortment of synths, vocoders, cowbells and samplers, plus one drum pad that goes "BEW!" Kicking out "volatilelectricodebtrock" since 2004, Shout Out x4 has used geographical isolation to nurture. "It can get so cold [in Edmonton]. . .we have nothing to do but stay indoors and be creative, collaborate," says producer-bassist Nik Kozub. That community sense infuses the band's debut full-length, 'Not Saying/Just Saying', masking day-to-day reality with prismatic filter funk." - URB Magazine's Next 100, 2007

• "[Not Saying/Just Saying is] one of the best Canadian releases of the summer." NNNN - NOW Magazine, 2006

• "Shout Out Out Out seemed to genuinely come out of nowhere and become the talk of the town by Saturday night once their show at Lit was upon us. They were a pure, unadulterated dance party, from all accountsƒfor one week, they were on the lips of every scenehead and tastemaker worth their weight in technorati rank." - CMJ 2006, gothamist.net

• "Shout Out Out Out Out: OH. MY. GOD. These guys put on one of the best shows I have ever seen. 2 drummers, 4 other dudes rotating between keyboards and bass(es), an old school drum machine, and a lead singer addicted to his vocorder. They were amazing, fun, energetic, and impossible to not dance to. It's as if Soul Sonic Force was reborn in Edmonton. I think the best way to describe them is to say that when Daft Punk said they were making an electronica rock record, it should have sounded like the Outs and not like the bland crap it ended up being. These boys kept me dancing until 2 in the a.m. I think I'm ready to crown them the new Rock'n'Rollah Ayatollah." - CMJ 2006 Live Review

• "Shout Out Out Out Out: This Edmonton sextet's ridiculously danceable no wave sound even had the Austin PD officer at the Alberta BBQ getting his groove on. Are they Canada's best unsigned act?" - Vancouver Province, Edmonton Journal

• Canadian Music Week report card score 97/100 "If all dance music was this good, everyone would be listening to dance music and nothing else. Ever." - CMW 2006, ChartAttack.com

• "Anyone who missed this Edmonton collective's set should kick themselves long and hard. The robotic-voiced, dual drum, multi-bass and keyboard-infused disco punk band absolutely killed. Imagine the post-punk electroclash thud of Trans Am and the '80s dance pop of Trans X rolled into one orgiastic ball of energy and you start to get the idea." - Exclaim! Magazine

• "...you'd have to be a truly spiritless, puppy-kicking, monster to be unmoved by the joyful display that is Shout Out Out Out Out." - SEE Magazine "SHOUT OUT OUT OUT OUT - Edmonton six-piece crafts the illest, most danceable shit this side of James Murphy.... The wicked live party boasts two drummers, three basses, sloppy keyboards, robot vocals and three cowbells. Like Daft Punk playing at Tony Iommi's house." -- NOW Magazine 2005